Job Introduction
The Audiences Intelligence Team based in Salford are currently looking for a Senior Data Analyst for a permanent contract.
Audiences are at heart of everything we do and ensuring that this remains so is the responsibility of our Marketing and Audiences (M&A) team. We bring the outside in via research and insight and take the inside out via brand strategies, campaigns and audience engagement. In Audiences, we use our data and insight to inform editorial and strategic decisions.
The Audience Intelligence Team are a support team that help The Audiences Division use data and insights in the best and most efficient way possible. The team’s activities include streamlining reporting for other teams, building dashboards for end stakeholders and consulting other teams on how to improve their performance reporting. The work we do is pan-BBC, meaning we get a lot of exposure to different areas and we work closely with product and other support teams.
This purpose of this role is to help the team setup and maintain the workflow scheduling tool (Alteryx Server) as well as scaling the team’s use of ETL workflows that fuel BBC stakeholders with important data.
Role Responsibility
Managing/advising data projects across a wide breadth of sources
Setting up, migrating and maintaining the automated workflow scheduling tool (using Alteryx)
An expert in analytics tools, leveraging the full breadth of functionality to deliver maximum value to the business.
The lead analyst and first line of contact for many Audience data projects.
Analysing and presenting results back to the business.
Promoting a more data-driven culture, running training, workshops and knowledge shares.
Developing and maintaining documentation & knowledge hub.
The Ideal Candidate
Essential Skills
Experience using Alteryx Designer. Alteryx Server highly desirable
Desirable to have experience using one or more scripting languages e.g. Python, R and experience using Jupyter Notebook/Lab. Python highly desirable
Able to query data tables with SQL
Experience of working across a breadth of audience/customer data. Ideally experience of working across survey measurement and analytics data
Experience with dashboard development Tableau highly desirable
Character and Experience
We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.
Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
Benefits- We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.
About the Company
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.
Diversity matters at the BBC. We have a working environment where we value and respect every individual’s unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
To find out more about Diversity and Inclusion at the BBC, please click here
